Before the release of Future’s follow-up of the original Dirty Sprite, Future had a pretty slow-run. While releasing multiple mixtapes and the pretty underwhelming albums ‘Pluto‘ and ‘Honest‘, Future was just another name on the list of rappers who had a minimalist fan-base. Although he had collaborated with multiple artists from Pharrell, André 3000 and Wiz Khalifa, it still wasn’t enough.
However, as the nights got darker and the ATL scene was suddenly starting to get a glimpse of limelight, Future released his ‘Monster‘ mixtape towards the end of 2014. With a strong, non-commercial and free project showing a more ear-gripping version of Fewtch, the fans and critics alike, suddenly turned their heads. Other free projects Future released from 2014 to early 2015 were the ‘Beast Mode‘ tape with super-producer Zaytoven as well as the grittier mixtape with 808 Mafia’s own Southside, ‘56 Nights‘, dedicated to Future’s DJ, DJ Esco (the coolest DJ in the world).
July 17th was a treat for all Future fans though. I was in my hotel room in Spain when I went on HotNewHipHop (HNHH) and saw the post for the newly released Future album.
On the initial listen, I thought it was another Future project which was his attempt to keep on producing commercial Hip-Hop. However, that was not the case at all. From the beginning of the album with the slow but bouncy ‘Thought It Was a Drought’ and the transition into tracks like ‘Lil One’, ‘Slave Master’ and ‘Colossal‘, I knew it would be one of his best projects or alternately, his best project.
The album sticks with a few producers, all within the forever being more commercialised Trap scene. Producers like Southside, Metro Boomin, Sonny Digital, Allen Ritter, Zaytoven and DJ Spinz all provide Future with instrumentals that only he could ride over. From the aggressive production on ‘Groupies’ to the hazy-filled hi-hats on ‘Slave Master’, Future is a provider of not just the typical trap scene. The beats are all wildly different and all provide a vibe of their own. Meaning when I listen to ‘Rich $ex‘ I’ll be in a mood to be ratchet but when I turn on ‘Stick Talk‘…you get the gist.
Before moving onto the highlights of the album I’m not going to ‘beat around the bush’, but Drake’s feature, the only feature on the album, is just not of any importance. He comes through on ‘Where Ya At’ with a simple and weak verse with no outstanding bars or flow. If anything, Future should of just scrapped that song as it doesn’t add anything to the album apart from a waste of a feature. (Drake fans pull up)
Anyway, highlights of the album are primarily Future’s vocal development. He sounds more connected to the beats he’s rapping over, there’s more emotion on songs and the way the album plays out sounds more consistent than a lot of his previous works.
Overall, Future gave his hive a project that is in no way a disappointment, but more of an ode to his importance in the Trap scene. Although Gucci is forever Trap God, someone had to find a way to keep Trap afloat; at that point in time, it was Future.